Almost everyone who runs a social media page would like to know how to find engaging content for their audience.

It begs the question: Are there any tools that can be used to find great content?

That said, here are 4 tools that can help you with finding share-friendly content:

1: BuzzSumo

With this tool, you can find what people are sharing most. In fact, you can these ideas and create your own content too. If you know what is most popular, there’s a better chance of engagement with your audience. Apart from this, you can also check who is posting about this topic, your competition and how other people use social media.

2: eMaze

This tool is an excellent platform for you to build slideshows and presentations. Given that visual content and rich media which include slides has become an important factor in increasing engagement with your viewers, you can use this tool to create your own content while getting ideas to get started too.

3: HootSuite

With HootSuite you can manage a number of social media accounts at the same time and that’s what makes it so cool. But it also helps you find new content that you see fit. For this, use the Suggested Content that has been designed to do just that but based on the content that you have posted on social media accounts.

4: Portent

It isn’t always about finding good content that you can share. Sometimes you might need help in getting started with preparing good content of your own. This is where Portent can provide assistance in this regard.

How it helps is by giving you a working title to build your content around. All you have to do is type a keyword in so that this tool can throw up a few ideas. It works really well for update as well social media article ideas.